Rebranding of Bitcoin Energy Group to GRN Energy

Feb 16, 2022 | Media & Press, Updates

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Rebranding of Bitcoin Energy Group to GRN Energy

To better fit the future growth and positioning of our brands.

16th of February 2022 GRN Energy is redefining and reshaping blockchain and blockchain technology based on circular economy principles and sustainable energy resources; announced today that it is in the process of finalizing a major rebranding this week.

The rebranding of its label “Bitcoin Energy Group” to “GRN Energy” was a much-needed strategic decision to better fit the future development and positioning of the company.

“The brand Bitcoin may conflict with our future circular economy goals, or at least may create a misunderstanding of our position towards Proof of Work without the proper context. We believe, when executed properly and in the right context, Bitcoin and crypto mining (proof of work) can be the catalyst for change in the drive for sustainable energy. In light of this, we want the market to perceive our goals properly. Therefore, we are rebranding from “Bitcoin” to “GRN” so that there is no doubt as to the focus of our global efforts in realizing a sustainable future for Blockchain and Crypto. “  Harvey Blom –  Managing Partner

Bitcoin Energy Group was a very important first step but quickly outgrew its purpose. We successfully sponsored Bitmain’s WDMS 2021 to put our company and team on the map.

What is going to be rebranded?

  • Website
  • Logo
  • Content
  • Social media

Visit to explore the new website, brand, and office.

About GRN Energy

GRN Energy provides full-service consultancy and matchmaking services. To find and create sustainable & profitable energy operations powered by renewable (clean) energy and circular economy principles in mind.

Media Contact:

Harvey Blom

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